Privacy Policy for Deana Baker Fine Bespoke Jeweller

​​Effective Date: July 14, 2025

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This Privacy Policy describes how Deana Baker Fine Bespoke Jeweller ("we," "us," or "our") collects, uses, and discloses your personal information when you engage with us for bespoke jewellery commissions, make payments, use our online forms, or interact with our third-party systems.

 

1. Information We Collect

 

We collect various types of information from and about individuals who engage with Deana Baker Fine Bespoke Jeweller, primarily through the following methods:

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• Personal Data You Provide to Us: This is the information you directly provide when you:

  • Submit Forms: For inquiries, consultations, or bespoke commission requests, you may provide your name, email address, phone number, and details about your jewellery preferences.

  • Engage in Commissions: During the bespoke jewellery design and creation process, you will provide detailed personal information related to the commission, which may include: your full name, shipping address, billing address, phone number, email address, design preferences, material choices, gemstone selections, sizing information, inscriptions, and any personal stories or sentiments you wish to share relevant to the commission.

  • Make Payments: When you make a payment for our services or products, you will provide billing information, which may include your name, billing address, and payment card details. Please note that payment processing is handled securely by third-party payment processors (see Section 3).

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• Information Collected via Third-Party Systems: We utilise specific third-party platforms to manage our business operations, which may collect and process your data on our behalf:

  • QuickBooks: Used for invoicing, accounting, and managing financial transactions. This may involve collecting your name, address, payment details, and transaction history.

  • Wix: Our website platform, which may collect information about your Browse activity on our site (e.g., IP address, browser type, pages visited) through cookies and similar technologies. This helps us understand website usage and improve your experience.

  • Calendly: Used for scheduling consultations and appointments. When you book an appointment, Calendly collects your name, email address, and any specific notes you choose to provide regarding your meeting.

 

2. How We Use Your Information

 

We use the information we collect for the following purposes:

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• To Fulfil Bespoke Commissions: This is our primary use. We use your personal and design-related information to understand your vision, design, create, and deliver your unique bespoke jewellery piece.

• To Process Payments and Manage Finances: Your payment and transaction data are used to process your orders, send invoices, and manage our accounting records through QuickBooks.

• To Communicate with You: We use your contact information to respond to your inquiries, provide design updates, schedule consultations via Calendly, send order confirmations, shipping notifications, and other essential communications related to your commission.

• To Manage Appointments: Information collected via Calendly is used solely for the purpose of scheduling and managing your consultations with Deana Baker.

• To Improve Our Services: We may use aggregated or anonymised data from our website (Wix analytics) to understand how customers interact with our site, identify popular designs, and enhance our online presence and service offerings.

• For Legal and Regulatory Compliance: We may use your information as necessary to comply with applicable laws, regulations, and legal processes (e.g., tax requirements related to QuickBooks).

• To Protect Our Rights: We may use your information to prevent fraud, enforce our terms and conditions, and protect the security and integrity of Deana Baker Fine Bespoke Jeweller.

 

3. How We Share Your Information

 

We share your personal information only in the following limited circumstances:

• Third-Party Service Providers: We rely on trusted third-party service providers to perform essential business functions. These providers have access to the personal information necessary to perform their functions but are strictly prohibited from using it for other purposes. The key providers we use include:

  • Payment Processors: For all online payments, we use secure third-party payment gateways (e.g., Stripe, PayPal). We do not directly store your full payment card details. Your payment information is provided directly to these processors, which are compliant with industry security standards.

  • QuickBooks: For accounting and invoicing.

  • Wix: For website hosting and functionality.

  • Calendly: For appointment scheduling.

  • Shipping Providers: To deliver your bespoke jewellery (e.g., Royal Mail, FedEx, DHL). We will share your name, address, and contact number with them for delivery purposes.

• Legal Requirements: We may disclose your information if required to do so by law, court order, or in response to a valid request by a public authority (e.g., for tax purposes related to our financial records in QuickBooks).

• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred to the acquiring entity.

• With Your Consent: We may share your information with other third parties when we have obtained your explicit consent to do so.

 

4. Data Security

 

We implement appropriate technical and organisational measures to protect your personal information from unauthorised access, alteration, disclosure, or destruction. This includes secure data storage for commission details and reliance on the robust security protocols of our third-party systems (QuickBooks, Wix, Calendly, and our payment processors). While we strive for absolute security, no method of transmission over the internet or electronic storage is 100% secure.

 

5. Your Data Protection Rights

 

Depending on your location and applicable data protection laws (such as the UK GDPR), you may have the following rights regarding your personal information:

• Right to Access: You have the right to request a copy of the personal information we hold about you.

• Right to Rectification: You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.

• Right to Erasure (Right to be Forgotten): You have the right to request that we delete your personal information, subject to certain legal exceptions.

• Right to Restrict Processing: You have the right to request that we restrict the processing of your personal information in certain circumstances.

• Right to Data Portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format.

• Right to Object: You have the right to object to the processing of your personal information for certain purposes, such as direct marketing (though we do not engage in direct marketing without your explicit consent).

• Right to Withdraw Consent: Where we rely on your consent to process your personal information (e.g., for certain communication preferences), you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us using the details provided below.

 

6. Children's Privacy

 

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us, and we will take steps to remove that information from our systems.

 

7. Changes to This Privacy Policy

 

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any significant changes by posting the new Privacy Policy on our website and updating the "Effective Date" at the top of this policy. We encourage you to review this Privacy Policy periodically.

 

8. Contact Us

 

If you have any questions about this Privacy Policy or our privacy practices, or if you wish to exercise your data protection rights, please contact Deana Baker Fine Bespoke Jeweller:

• Deana Baker Fine Bespoke Jeweller

• info@deanabaker.co.uk